Winter Shake Up 


Winter SHake Up 2015

In 2015 the Winter Cities Conference was hosted in Edmonton, Alberta. The conference was focused on engaging people from a variety of backgrounds and disciplines to discuss all aspects of a “winter city” and new approaches to the quality of life in winter. Wild Heart Collective was hired to work with the City of Edmonton to program the Winter City Shake-Up and Market--one of the first large-scale outdoor winter markets and festivals. The result included a giant snow slide, outdoor beverage garden and entertainment area, outdoor winter marketplace, segway and fat bike demonstrations,

Wild heart was responsible for production and coordination of the festival including:

  • consulting with the committee to gain accurate vision of festival and goals
  • working with various partners, stakeholders to execute vision
  • working with Civic Events for permits, safety and fire plans
  • building site and infrastructure
  • vendor recruitment and vendor relations
  • volunteer recruitment
  • volunteer management
  • tear down and reporting